Scent is a branding and communication tool with the power to reach the hearts of your clients. Imagine your fragrance as your logo: customers identify you through a customized scent with ingredients that better represent you. With Zegna, the famous […]
Like an old photo or an image, also a perfume has the power to bring to mind a memory or an emotion and to arouse feelings without even realizing it. Have you ever thought you could impact your customers’ memories? […]
Scenting is the new essential element of event branding. With the design of a Signature Scent dedicated to the event, the creative process is not limited to being a simple visual expression but it involves all 5 senses, including the […]
Monnalisa created its first perfume, in collaboration with Scent Company. This is a sweet connection between the world of the mother and that of the child. The fragrance was inspired by the delicate universe of childhood. But that’s not all! […]
A PERFUME AS A SOURCE OF JOY Smell is one of the first senses that awakens in a baby and guides its movements through its first days in the world. No sense has so strong a power of suggestion and […]
The memory of a place or an emotion gradually fades inside us the more time passes. The images are really able to keep the memory alive the moment you look at them. Also a perfume, like an old photo or […]
What are the memories of Summer? Waves, dips, sun, salt but also the vivid colors of the summer fruits, the aromatic plants, the woven straw bag, the Havaianas flip-flops, the shell in memory of the holiday, the spicy southern peppers, […]
Fëdor Dostoevskij said in Florence, Italy – “Beauty will save the world”. A Hotel like the Mandarin Oriental Wangfujing is a typical example of a structure that has consistently pursued the “cult of beauty”, imposing sophistication as the pursuit of pleasure and beautiful things. Inside a Luxury […]
Everyone’s dream is to work in a peaceful, comfortable and conveying working place. We spend most of our days in the office and the environment that surrounds us influences our mood but also our performance. With the average person spending […]
Scent Company has partnered with Mulberry, to develop an olfactory logo that will upscale the brand’s customer experience. The custom made ambient scent is now diffused inside the London’s store in Regent street. Similar to a graphic logo, the olfactory […]
